Private body composition coaching for CEOs, founders, senior executives and former athletes between 40 and 65
I work with a small number of men each quarter.
Men whose standards in every other area of their lives are non-negotiable, and who are ready to apply the same standards to their body.
If you are operating at the top of your field, but your body has quietly stopped keeping pace with the rest of your life
You are in the right place.
The men I work with do not have a discipline problem
They have a strategy problem.
The same traits that made you successful in business, the grinding, the discomfort tolerance, the belief that if something is not working the answer is to do more of it, are the exact traits working against you in the gym after 40.
You cannot out-work a broken strategy. You never could.
The approach I have built is a three-phase body composition system engineered around your actual life. The travel, the client dinners, the stress, the sleep window you actually have.
Each phase is precise, phased, and adjusted weekly based on real data.
The goal is to get you back to feeling like yourself, without giving up the life you have built.
Some of the men I have worked with:
Lost visible belly fat and now feels confident at the beach shirtless
Time poor CEO, complete body transformation
Client in his late 40's: "This is the best shape of my life"
Client at 51. Finally able to lose the weight without meds. Has kept it off.
I have spent over 20 years in body composition and performance.
I am the specialist the industry came to.
I spent 7 years as a Fitness and Nutrition Lecturer, teaching the highest-level qualifications in the field.
I trained over 1,000 people into those qualifications.
I taught the people who now lead this industry.
Today I work exclusively with high-performing men.
My longest-running client has been with me for four years.
My clients are based predominantly in the USA, with others across the UK, Europe, and New Zealand.
The men I work with are built a particular way
They do not need hand-holding.
They need a strategy.
They are used to delegating to specialists in every other area of their lives.
They hire the right people, pay for the best expertise, and expect outcomes.
They do not want to spend six months learning how to coach themselves.
They want to be coached by someone who has spent 20 years developing the approach they are now implementing.
They do not want average.
They do not want cookie-cutter.
They invest in premium because they know what generic solutions actually cost over the long run.
If that is you, we are going to work well together.
"I went from 24% to 12% body fat and added 8 pounds of muscle. I'm in better shape now than high school or college, with a smaller waist, bigger chest and arms. No more groping in the dark or wasting time looking for the magic pill. Your program is the best investment I ever made on fitness, by far."
Jeff, 51, Executive
I only take on 12 executives per quarter
If you are ready to apply the same standard to your body that you apply to your business, book a free strategy call.
On the call, we will talk through where you are, what you have tried, what has not worked and why, and what the next six months could realistically look like for you.
If this is not the right fit, I will tell you.